Turn your email into a social CRM – Rapportive

by Shannon on November 30, 2010

Rapportive Social CRM

Imagine when you receive an email from a prospective client you could see social information about them at the same time as looking at the email. Rapportive is a social CRM plugin for Gmail/Google apps which allows you to look at a contacts, twitter account, professional profile on LinkedIn and say make notes in you CRM from your Gmail account.

Check out the video below to see it in action. This has quickly become one of my favorite tools and is a great example of the power of Social CRM. With tools like LinkedIn becoming more popular in New Zealand, this could become very useful.


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