Seo tool ScribeSEO takes the pain out of search engine optimisation

by Shannon on November 8, 2010

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SEO (search engine optimisation) is something that people either don’t know about, or don’t understand enough to do successfully. It’s all well and good to talk about social media marketing, but it is important to have the basics of web marketing right as well to make sure we drive traffic to, and around our site.

Why SEO is important!

SEO is important because we always want people to be able to easily find our content, preferably at the top of Google search results. Very briefly for those that don’t know about this SEO stuff, what we try to do is things like:

  • Focus on using the same one or two phrases throughout the post. These are phrases that you would type into Google when searching.
  • Try not to repeat these words to often otherwise the post won’t read well and search engines will think it is spam.
  • Try to be strategic with how we use anchor text to link internally, so we can let Google know which pages in our site are important and to help readers find other content.
  • Find people who may be interested about what we are writing about so they can distribute it on Twitter or we can try to get links back to our site.

I’ve had a few meetings over the last couple of weeks with people who are blogging and producing some pretty cool content, but none of it is search engine optimised.

Enter ScribeSEO.

ScribeSEO is an amazing SEO tool which Brian Clark from Copyblogger has developed (Check it out it’s a good site). Scribe SEO works as a plugin for WordPress, Joomla and Drupal and they also have a web-based version for people not using these content management systems.

The software basically works like this.

  • First, the Scribe keyword research tool tunes you into the right language before you write. Once your content is created, the Scribe keyword suggestion service shows you keyword phrases you might have missed.
  • Second, Scribe analyzes your natural, reader-focused content, and tells you how to gently tweak it to spoon feed search engines based on 15 SEO best practices.
  • Third, Scribe’s link building tools help you build back links from other sites, crosslink the content within your own site, and identify influential social media users who want to share your stuff.

Now this SEO tool is not free and starts at US$17 per month. I use it and it’s worth every cent. It is part of my must have tools I can not do without. I was going to record a review but there are already a tone of ScribeSEO reviews on YouTube you should check out.

If you are using another SEO tool let us know below.


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